Welcome to ODENSE
Odense is Denmark’s third-largest city and one of Europe’s most exciting cultural and technological hubs. With 208,000 inhabitants, Odense combines rich history with vibrant innovation. The city traces its roots back to the Vikings and was once home to a mighty ring fortress on the banks of the Odense River. Today, it stands proudly as the birthplace of the world-renowned fairytale writer Hans Christian Andersen, Olympic and World Champion badminton player Viktor Axelsen, and known for one the world’s leading robotics cities.
THINGS TO DO AND SEE
In Odense you can explore H.C. Andersen’s childhood home and the enchanting world of the world-renowned author in the beautifully designed experience house. The Hans Christian Andersen House is located in a beautiful garden in the core of the city centre. You can walk in his footsteps and at the same time get a historic tour along cosy cobblestone streets and charming old colourful houses. This is one of the main reasons why the New York Times has Odense on their list of the 52 places to visit in the world in 2023.
Beyond Andersen’s legacy, you will find an impressive array of cultural experiences: modern art at Brandts, captivating city history at ‘TID’, the majestic Skt. Knuds Cathedral dating back to the 1300s, and tranquil green retreats like the Fairytale Garden.
Photo credit: 24Copenhagen
THE WORLD’S LEADING ROBOTICS CITY
Photo credit: Benjamin Dalby
Centre of innovation, knowledge and education
An ambitious transformation is underway in Odense, with urban development creating green spaces, a car-reduced city centre, and a brand-new university hospital connected directly to the University of Southern Denmark – all linked by a sustainable light rail network.
Odense continues to grow as a leading centre for innovation and education, with strong clusters in robotics, drones, life science, and IT. The city’s dynamic atmosphere fosters knowledge sharing and entrepreneurship, making it an ideal place to live, work and study.
Odense is not only Denmark’s fairytale capital, but also one of the world’s leading robotics cities. As the global hub for collaborative robots (cobots), the city is home to more than 160 robotics companies and a thriving startup ecosystem.
With over €1 billion invested in Odense’s robotics scene by 2025, the city is a magnet for innovation. The unique collaboration between the municipality, knowledge institutions, and industry players has created a world-class innovation robotics cluster.
Meet the Robots at VICTOR DENMARK OPEN
Where else but in Odense would you see robots sharing the spotlight with world-class badminton stars? During VICTOR DENMARK OPEN, robots will automate some of the tasks for the players, and take on supporting roles by delivering shuttlecocks, carrying bags to the court, handing out magazines, and even serving beverage to VIP guests.
These playful, yet practical, integrations aren’t just for show. They highlight the very essence of automation and showcase the solutions that you can find in the industry.
TRANSPORT IN ODENSE
Odense is easy to navigate, whether on foot, bike, or by public transport. The compact city centre makes walking between attractions effortless, and the modern light rail connects key destinations quickly and sustainably. You can find helpful information on how to get around in Odense right here.
Traveling to Jyske Bank Arena for Denmark Open?
We recommend taking the Light Rail. The closest stop to the arena is ‘Bilka’, and from there, it’s only a 10-minute walk.
Check timetables here.
Everything within walking distance
Odense is the perfect size for exploring on foot. From the badminton thrills at Jyske Bank Arena to cosy cafés, scenic river walks, and vibrant urban life.
Wander through the old town with its cobblestone lanes and colourful houses, explore indie shops and galleries, or relax along the Odense River, where lush green spaces invite to both activity and downtime.
A local favourite is Storms Pakhus, a lively street food market near the harbour in a beautifully restored warehouse, perfect for sampling local flavours and soaking up the city’s social vibe.
Photo credit: Benjamin Dalby
FOOD & SHOPPING
Odense offers a rich culinary and shopping experience that delights every taste. From Michelin-starred Nordic cuisine to buzzing street food halls, the city is proud of its gastronomic identity rooted in local, seasonal ingredients.
Here you will find everything from fresh island produce and artisanal cheeses to award-winning microbreweries and handmade chocolates. And of course, no visit to Odense is complete without tasting the region’s beloved pastry, the “brunsviger”.
Charming neighbourhoods, independent boutiques, and vibrant shopping streets make every stroll an opportunity to discover something unique.
Photo credit: Storms Pakhus